The Donald Windham-Sandy M. Campbell Literature Prizes is one of the largest literary prizes in the world, awarding nine winners in drama, fiction, and nonfiction $150,000 each. The prize identity uses a range of graphic brackets, reflecting both the diversity of the prizewinners and how the prize brings them together as a group. The prizes are administered by the Beinecke Rare Book and Manuscript Library at Yale University. As such, the identity primarily uses the Yale typeface, designed by Matthew Carter exclusively for the University in 2004. For three years, we designed all the materials for the four-day festival in September, including ceremony invitations, programs, banners, and book bags.
Art Direction: Michael Bierut
Logo Design: Laitsz Ho